| Client | SEAT |
|---|---|
| Project | TEST. LOVE. | Cupra Tavascan Roadshow |
| Task | As part of the CUPRA Tavascan dealer roadshow 2024, true car lovers will have the opportunity to experience the all-electric SUV coupé up close and take test drives even before its market launch. „TEST. LOVE.“ Test Drive Campaign: July 11 to September 3, throughout Germany. LMC was responsible for the entire planning process, event logistics, and dealer communication. With over 80 events, the campaing was a resounding success. |
| Format | Event Drive |
| What we did | Staffing Logistics Production Warehouse & Logistics Event staff Training Execution On-Site Support Planning Organisation Concept / Strategy Crew Handling |